About
Meet The founder
Corinne Russell
M.A. MHC, CLC, LCCE, Birth and Postpartum Doula
In working to support parents over the course of my career, I began to notice a common trend: They were entering into parenthood unprepared. While some had taken the basic-level childbirth education classes, an overwhelming number of families were arriving at my toddler classes and struggling with too many aspects of their new roles and lives. The truth revealed itself to me: Our culture simply does a poor job of preparing and supporting parents during their transition into parenthood. And, in fairness, childbirth preparation classes can only do so much to provide full-spectrum support and information regarding all of the transitional struggles that come along with growing your family. The bottom line, as I see it, is that the mental health fall-out of this fact affects far too many families. (If you really want a number: 20% of families experience perinatal mental health issues. I know: It’s too many.)
My reaction to this truth?: We can do better.
So, out of this I began to evolve the mission that has now become The 730 Project: to create a platform that provides families with everything they need to optimize their own experiences through this major life change:
Guidance In Making Informed, Evidence-Supported Decisions And Plans
The 730 Project incorporates all of this in one app, while focusing on the entire period of transition into parenthood, not just the birth, but also the full year before and full year after the birth of your baby.
And that’s the math: 365 + 365 = 730.
Our Mission
The 730 Project connects families with reliable information, reflective tools, and community support from pregnancy through the first year — and beyond.
We leave no gaps. The 730 App is the next step in that mission — making confident, compassionate parenting support accessible to every family, everywhere.